Peter Holmer-Bretlau

Key Consultants

Peter is an international leader of cross-functional teams in several different capacities within matrix organisations, both in-country and above country and in both operational and strategic contexts. He has more than 25 years of experience and worked at senior management level in several European markets and with global leadership.

Sector and Service Expertise

Peter has commercial leadership experience from the pharmaceutical industry in several different therapeutic areas including oncology, HIV, diabetes and cardiovascular, as well as in FMCG working with prescription and OTC pain relief and several aspects of food and oral health sectors.

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Strengths and Career Achievements

Peter Holmer-Bretlau was most recently leading melanoma, Novartis’ biggest business in oncology, across nine Western European markets and has previously served as country manager of ViiV Netherlands and senior commercial positions in Europe, both in ViiV and GSK prior to that.

Peter’s extensive commercial experience goes across all facets of strategy conception and implementation including product launch, portfolio management, turn-around performance and building teams across functions and geographies and is an expert facilitator of projects and workshops engaging the wider organisation.

Peter speaks several languages and has lived in several European countries as part of his career and holds both a Double Master’s Degree from HEC in Paris and Copenhagen Business School, as well as an MBA from Curtin School of Technology in Perth.

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Over the past few months, the core team needed to navigate obstacles after obstacles, but in a calm and collected way you always kept us focused on the end goal. And we are now just a month away from seeing the fruits of our collective hard work. We, the SEA team, truly appreciate your help and support across the past few months.
Regional marketing head SEA
Top 10 global healthcare